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Crystal L.
Growth Hacking
Professional & Academic Experience
- Digital Editor, Prestige Singapore at Burda Singapore
- Doubled traffic in less than six months, averaging a 10% growth per month
- Deputy Editor-in-Chief, Buro. Singapore
- Tripled PVs within six months of appointment, with Buro. Singapore hitting its first million mark in September 2019
- Launched a number of firsts for Buro. Singapore: podcast (Buro.’s Brave Living), Buro. Shops (product-driven sub-section), Buro. Academy (webinars on personal and professional development)
- Marketing & Content Strategist, Indochine Media Ventures
- Led the revamp of Esquire Singapore’s new website (www.esquiresg.com), which tripled in traffic within a month since relaunching in April 2018
- Training, consulting and strategising for all editorial teams on SEO
- Editor and Digital Lead, Honeycombers Singapore
- Overhauled Honeycombers’ site redesign and editorial direction in terms of editorial approach and SEO, increased page views from 300K to over 1 million in 4 months
Coaching Experience
- Trained, coached editorial teams on the best practices of SEO and how to look at Google Analytics
Availability
- Tuesday or Thursday nights, 8pm
- 1 hour a week
Crystal's Specialisation
Coaches can cover a variety of topics based on your needs.
Our Success
Sales & Trading Intern (2021)
Penultimate Internship, Hong Kong
Business Intern (2021)
Penultimate Internship, Singapore
Investment Banking Intern (2021)
Penultimate Internship, Singapore
Sales Intern (2021)
Penultimate Internship, Singapore
Sales Intern (Summer 2021)
Penultimate Internship, Singapore
Investments Intern (Summer 2021)
Traineeship, Singapore
Corporate Finance Intern (2021)
Penultimate Internship, Singapore
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